Nothing against life, race, language, religion or politics. This is the BRU Creed. For all else, there is BRU. Lofty thoughts, but those who don’t dream big don’t accomplish big. So as we seek our place in the sun, why don’t you come join us? See you at our shop soon!


Who is BRU

We love anything associated with beauty, art, good life, good tastes, good vibes. We value local entreprenuerial spirit and local designs

What We BRU

Click here for a snapshot of what's up @ BRU!

Where we BRU

We now have 2 outlets in Singapore, BRU@Yishun and BRU2@Frankel. Click on the link below for opening hours and directions to our shops!

Latest News On BRU Singapore

Bickerton Junction 1306 now @ $450 without rear rack and fenders

6-speed Shimano grip shift, 20-inch wheels on an aluminium frame. A basic folding bicycle, comes with fenders and a rear rack. Easy riding, perfect for that commute or leisurely ride; or for riding along with that special someone (or young one)! Retails at S$499 and comes in colour Sky Blue and Fells Red. And now, get it

New arrival: Tern Link A7

New arrival: Tern Link A7 Shimano 7-speed grip shift drivetrain, built on the Link B7 platform but with a cost effective FBL 1 centre joint for an even more value model and attractive price point than the Link B7 -- meet the Tern Link A7. Priced at $499 and comes in colours Dark Red or Blue. [gallery

9-speed drivetrains – Is there still a place for them?

With most mid-range bicycle models today featuring a 8-speed drivetrain (think Dahon Speed Horize, Vitesse D8, Tern Link C8, D8, N8 and Verge N8) and entry-level performance bicycle models starting at 10-speed drivetrain (Tern Verge X10, Dahon Mu D10, Tyrell FX) – Is there still place for a 9-speed drivetrain? The quick answer is – Yes. The

Tern Verge X10 at $2350

The ever popular Tern Verge X10 is on promo. Tern’s lightest model at 9.6kg, with a 11-36T 10 speed cassette paired with a 55T chainring for a wide gear range – the Tern Verge X10 rides fast, and folds fast. [gallery type=slideshow size=large ids=1700,1699,1698,1697] Featuring performance componentry like Kinetix™ Pro X wheels with straight-pull spokes and smooth-rolling hubs,

Kiffy trike – French-designed adult trike

Kiffy Trike, the French-designed adult trike (that's tricycle + bike), is here in Singapore and available now at our shops. [gallery type=slideshow size=large ids=1807,1806,1809,1811] Stylish and practical at the same time, the Kiffy trike weighs slightly over 13kg and can carry a cargo up to 30kg on its front loader plate. The clever front swing system suspension

Another 2016 Dahon model arrives – DAHON HORIZE

Dahon Horize is always among the top of the popular bike list, and for good reason. 8-speed Shimano drivetrain, 20-inch wheels on a strong aluminium frame. Smooth rolling with looks and stunning new colours. Quality components for all-day riding joy, for sport performance and style. [gallery type=slideshow size=large ids=1752,1753,1754,1755,1756,1757,1758,1759] And when you are done for the

Moulton Jubilee – comfortable and luxurious

In 1962, Alex Moulton unveiled his revolutionary small-wheeled, full suspension bicycle. Fifty years and millions of rider miles later, Moulton has remained true to the original Moulton principles of small wheels and full suspension for comfort and speed. To celebrate fifty years of production of Alex Moulton’s revolutionary double-suspension small wheel bikes, the Moulton Bicycle

No better time to get a foldable road bike

There is no better time than now to get a foldable road bike. Just check out the promos and deals we have at our shops this month of June:   Airnimal end-of-season sale, up to 20% off Take advantage of the Airnimal end-of-sesaon sale and get the Airnimal Chameleon at up to 20% off listed prices. This

New Dahon arrivals: Mu D10 and Vitesse D8 

We are well into Q2 for the year and the 2016 Dahon models are well and truly rolling in. We welcomed another 2 new models this week! Presenting.... 2016 Dahon Mu D10 and Vitesse D8   Dahon Mu D10 Dahon Mu D10 is the previously popular Mu D8 all grown up. Still the quality and iconic Mu

Bickerton restock and 1507 now has a new colour 

Bickertons have always sold well at our shops, and for good reason -- they are built with the same quality as their sister brand Tern Bicycles, but still retaining the quintessential British flavour that bears the hallmark of their origin. Even till today, Mark Bickerton, son of Harry, who designed and made Bickerton the